Update your company's internal communication plan with 5 key points

How to improve the internal communication plan

1. Use the right toolsA difficult to use, slow and unclear communication system will increase tensions and generate conflict. In order for Internal communications plan that allows everyone to learn from the rest and makes it possible to move forward in unison., From a shared vision of the business reality, it must have the right support. Nowadays, there are Software programmes that facilitate employee participation and improve the quality of information sharing. Internal communication will improve if you implement solutions such as:
   • Cloud technology (such as Google Drive).
   • Corporate chat software (Slack or HipChat)
   • A unified platform from which to access email, but also calendars and documents (for example, Google, Microsoft, or Apple).
2. Inspire action: the aim of the internal communication plan should be to go beyond informing. To advance towards success and be competitive, business leaders have to be able to motivating and inspiring people, involving them in common goals and, for that, it's not enough to inform. You will find it easy to introduce this change into your plan if:
   • Defines motivation policies, including recognition and rewards for certain achievements, for which we advise, for example, the Flexible remuneration.
   • You include calls to action in the messages.
   • You enrich your messages with motivational content or with references to the company's mission and objectives.
3. Encourages the use of business-related social networking sitesThe use of social media should be encouraged, as this tool is as useful as email or mobile phones can be. While interactions concerning the personal sphere of content should be left outside of working hours, Getting the team to share photos of themselves working and having fun in the office can be very beneficial, also for the company's image.. Update your Internal communications plan and don't forget to remember that:
   • When uploading photos taken at the workplace to Facebook, Twitter, or Instagram, tag the company's official page.
   • From time to time, you can do social media campaigns, so that the publication of content that helps promote the business and foster employee engagement and morale is rewarded.
4. Unlock the potential of visualisation in your Internal communications planwhen done well, images convey information in an easily digestible way and they leave a more lasting impression than text. To leverage the visual impact of your messages:
   • Install screens in the office from where a rotating selection of visual messages can be displayed.
   • Combine texts with infographics and charts, which will facilitate the recognition, understanding and association of ideas.
   • Implement some kind of digital signage software that allows you to inform the company's advertising team., JOB OFFERS sales and marketing metrics.
5. Make it fun: work can - and should - be fun. The Internal communications plan it can serve to build a more attractive work environment. Can you imagine creating an entertainment channel or somewhere to publish curiosities within the company's platform?

Lastly, to complete the transformation of the plan, reminds us of the importance of include metrics wherever possible. It is the most effective way to improve it and a way to provide perspective to employees.

This way, they can know the present and past performance of the company, trends in performance, goals to be achieved, and progress towards those goals of the internal communication plan.