19 January 2026

Sharing joy on the saddest day of the year

The Blue Monday has been popularly known as «the saddest day of the year». It occurs on the third Monday in January, which coincides with the third Monday in January. back to the routine after the holidays, the winter cold, the difficulties in fulfilling recent resolutions and worries about the cumulative expenditure in December. These elements end up generating a feeling of low motivation and pessimism.

At Edenred, we want to change this narrative and turn this day upside down with the Red Monday, a proposal to fill you with joy, optimism and connection. Inspired by our new positioning, Share the Joy, we want to convert the Blue Monday on a day to remember the positive, celebrate the little things and promote wellbeing in the workplace.

Why do we want to change the narrative?

Our aim with the Red Monday is to overcome pessimism in order to focus on the positive in life: from sharing moments with colleagues to reflecting on what makes us feel grateful. The Red Monday is a call to all companies and professionals to create a a more human and positive environment, boosting happiness and productivity at work.

How can you boost the Red Monday in your company?

Create moments for team connection: organised by coffee breaks so that your teams can share quality time in a relaxed atmosphere. With Ticket Restaurant, This makes it easier for your professionals to go out for lunch together, take a break, and strengthen their working relationships while enjoying a relaxed moment outside the office. These small actions foster Motivation, strengthen the sense of belonging to the team and create a more collaborative environment.
Give small incentives: reward the efforts of your professionals with small unique details with the card Edenred Gift Card, which allows them to personalise the benefit according to their needs or preferences. Recognising and celebrating good work creates a positive emotional impact and lasting, strengthening the relationship between the company and employee. This type of incentive not only motivates but also fosters a culture of recognition within the company.
Set achievable goals together:
Use January as a time to analyse realistic objectives and mark small milestones that help to keep motivated throughout the year. Furthermore, looking after the team's physical and mental health is key for them to achieve their goals in a positive environment. Solutions such as Health insurance with Edenred Flex They are ideal for ensuring the comprehensive well-being of employees, fostering healthy work habits, and creating a more balanced environment where everyone can enjoy their workday more.

Share the Joy as a work philosophy

La Workplace happiness It's more than a fleeting emotion. Studies have shown that motivated and happy teams are more productive, creative, and have less talent turnover.

At Edenred, we promote the concept of Share the Joy as an integral part of a positive working environment. Encourage moments of happiness not only increases employee satisfaction but also strengthens team cohesion and reinforces employees' commitment to the company.

Conclusion

January doesn't have to be sad. This year, join the proposal of Edenred and transforms the Blue Monday in a Red Monday, full of optimism and motivation. With our solutions You can turn this day into an opportunity to share, connect, and reinforce joy in your work environment. Share the joy and let's celebrate together Red Monday!