19 January 2026

Sharing joy on the saddest day of the year

The Blue Monday has been popularly known as «the saddest day of the year». It occurs on the third Monday in January, which coincides with the third Monday in January. back to the routine after the holidays, the winter cold, the difficulties in fulfilling recent resolutions and worries about the cumulative expenditure in December. These elements end up generating a feeling of low motivation and pessimism.

At Edenred, we want to change this narrative and turn this day upside down with the Red Monday, a proposal to fill you with joy, optimism and connection. Inspired by our new positioning, Share the Joy, we want to convert the Blue Monday on a day to remember the positive, celebrate the little things and promote wellbeing in the workplace.

Why do we want to change the narrative?

Our aim with the Red Monday is to overcome pessimism in order to focus on the positive in life: from sharing moments with co-workers to reflecting on what makes us grateful. The Red Monday is a call to all companies and professionals to create a more humane and positive environment, boosting happiness and productivity at work.

How can you boost the Red Monday in your company?

Create moments of team connection: organised by coffee breaks so that your teams can share quality time in a relaxed atmosphere. With Ticket Restaurant, By doing so, you can make it easier for your professionals to go out to lunch together, take a break and strengthen their working relationships while enjoying a relaxed moment out of the office. These small actions encourage motivation, They strengthen the sense of belonging to the team and create a more collaborative environment.
Give small incentives: reward the efforts of your professionals with small unique details with the card Edenred Gift, The company's own employees, which allows them to customise the benefit according to their needs or preferences. Acknowledging and celebrating a job well done creates an positive emotional impact and long-lasting, strengthening the relationship between company and employee. This type of incentive not only motivates, but also fosters a culture of recognition in the company.
Set achievable goals together:
Use January as a time to analyse realistic objectives and mark small milestones that help to maintaining motivation throughout the year. In addition, taking care of the physical and mental health of the team is key for them to achieve their goals in a positive environment. Solutions such as Health insurance with Flex Insurance are ideal for ensuring the overall well-being of employees, promoting healthy working habits and creating a more balanced environment where everyone can enjoy their working day more.

Share the Joy as a working philosophy

The joy in the workplace is more than a passing emotion. Studies have shown that motivated and happy teams are more productive, creative and have less talent turnover.

At Edenred, we promote the concept of Share the Joy as an integral part of a positive working environment. Encourage moments of happiness not only increases employee satisfaction, but also strengthens team cohesion and reinforces employees' commitment to the company.

Conclusion

January doesn't have to be sad. This year, join in the proposal of Edenred and transforms the Blue Monday in a Red Monday, full of optimism and motivation. With our solutions You can turn this day into an opportunity to share, connect and reinforce the joy in your work environment. Share the joy and celebrate together the Red Monday!