{"id":40097,"date":"2025-08-12T09:34:58","date_gmt":"2025-08-12T07:34:58","guid":{"rendered":"https:\/\/www.edenred.es\/?p=40097"},"modified":"2025-08-12T09:40:40","modified_gmt":"2025-08-12T07:40:40","slug":"como-fomentar-la-movilidad-sostenible-en-tu-empresa","status":"publish","type":"post","link":"https:\/\/www.edenred.es\/en\/blog\/como-fomentar-la-movilidad-sostenible-en-tu-empresa\/","title":{"rendered":"How to promote sustainable mobility in your company?"},"content":{"rendered":"<p>Every day, millions of people in Spain commute from their homes to their workplaces. Most do so by private car, contributing to traffic, pollution and urban stress.&nbsp;&nbsp;<\/p>\n\n\n\n<p>In this context, the <strong>sustainable mobility<\/strong> is no longer an option: it is a necessity. And business has a leading role to play in this change.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is sustainable mobility and why does it matter?<\/h2>\n\n\n\n<p>The <a href=\"https:\/\/www.transportes.gob.es\/transporte-terrestre\/que-es-movilidad-sostenible\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>sustainable mobility<\/strong><\/a> encompasses all forms of travel that minimise environmental impact, favouring the efficient use of resources and people's well-being. We are talking about walking, cycling, public transport, shared or electric vehicles.&nbsp;<\/p>\n\n\n\n<p>Why is sustainable mobility important?&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Reduces emissions<\/strong> and improves air quality.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Traffic decreases<\/strong> and noise in cities.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Improving public health<\/strong> and physical and mental well-being.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Promotes a culture of responsibility<\/strong> and social commitment.\u00a0<\/li>\n<\/ul>\n\n\n\n<p>But this change cannot depend on individual decisions alone. Organisations have the capacity - and the responsibility - to lead this movement from within.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Examples of sustainable mobility<\/h3>\n\n\n\n<p>Some of the most representative actions and systems for sustainable mobility are:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Active mobility<\/strong>: Encouraging walking and cycling, especially for short journeys, improves health and is emission-free.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Use of public transport<\/strong>The use of the metro, buses or trains reduces the number of private vehicles on the road and thus pollution.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Shared vehicles (<\/strong><strong><em>carsharing<\/em><\/strong><strong> and <\/strong><strong><em>carpooling<\/em><\/strong><strong>)<\/strong>: car sharing between several people reduces traffic and optimises the use of resources.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Electric mobility<\/strong>The use of electric or plug-in hybrid vehicles helps to reduce dependence on fossil fuels.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Intelligent mobility systems<\/strong>mobile applications that integrate different modes of transport, enable efficient route planning and promote intermodal transport.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Low Emission Zones (LEZ)<\/strong>Restricting access of polluting vehicles in certain urban areas promotes a cleaner and more liveable city.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Dissuasive parking<\/strong>The \"park-and-ride\" facilities: allow drivers to leave their vehicle on the outskirts and continue their journey by public transport or bicycle.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Micromobility<\/strong>scooters and electric bicycles as an alternative for short urban journeys.\u00a0<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Businesses as key agents of change<\/h2>\n\n\n\n<p><strong>Many of the daily commutes are motivated by work.<\/strong> This makes companies key players in the transition to cleaner and more efficient mobility.&nbsp;<\/p>\n\n\n\n<p>Promoting sustainable mobility not only has a positive impact on the planet, but also has a positive impact on the environment. <strong>improves corporate image, increases talent retention and enhances employees' quality of life<\/strong>. It is a strategic bet with short, medium and long term benefits.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How can companies promote sustainable mobility?<\/h2>\n\n\n\n<p>There are multiple ways in which an organisation can implement responsible mobility policies. A sustainable mobility plan can include:&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Teleworking and flexible working hours<\/strong> reduce unnecessary travel.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Promotion of cycling<\/strong> with secure parking and showers in the office.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Support for electric mobility <\/strong>through the installation of electric recharging points.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Economic incentives to use public transport: a practical and high-impact solution is to <strong>Edenred Mobility<\/strong>, the Edenred Mobility.\u00a0<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Edenred Mobility: a simple solution to promote public transport<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.edenred.es\/en\/ticket-transporte\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Edenred Mobility<\/strong><\/a> is a tool designed for companies to encourage the use of public transport among their employees, in a digital, secure and fiscally advantageous way.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How does it work?<\/h3>\n\n\n\n<p>It is a <strong>card (physical or virtual)<\/strong> which allows employees to use a dedicated balance to pay for their travel by metro, bus, train, etc.&nbsp;<\/p>\n\n\n\n<p>It is compatible with the main public transport operators and <strong>can be integrated with Apple Wallet, Google Wallet and other platforms.<\/strong>&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Employee benefits: <\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.edenred.es\/en\/blog\/irpf-y-retribucion-flexible-como-afecta-la-nomina\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Savings of up to 30<\/strong><strong>\u202f<\/strong><strong>% in personal income tax<\/strong><\/a> (exempt up to \u20ac1,500 per year).\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Convenient, digital management<\/strong>balance and movements can be easily consulted from the online platform.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Increased purchasing power<\/strong> no pay rise.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>It helps to <strong>mitigating transport fare increases<\/strong> (<a href=\"https:\/\/www.edenred.es\/en\/blog\/nuevas-tarifas-de-transporte-en-madrid-a-partir-de-julio-2025\/\" target=\"_blank\" rel=\"noreferrer noopener\">for example in Madrid<\/a>)<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Benefits for the company: <\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.edenred.es\/en\/blog\/como-implementar-la-tarjeta-transporte-edenred-en-tu-empresa\/\" target=\"_blank\" rel=\"noreferrer noopener\">Easy implementation<\/a> thanks to the support of the Edenred team\u00a0\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>100 % deduction<\/strong><strong>\u202f<\/strong><strong>%<\/strong> as personnel expenditure.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Improve employee satisfaction and engagement.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Promotes visible and measurable sustainability policies.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.edenred.es\/en\/blog\/ventajas-de-la-tarjeta-transporte-en-retribucion-flexible\/\" target=\"_blank\" rel=\"noreferrer noopener\">And many more advantages!<\/a>\u00a0<\/li>\n<\/ul>\n\n\n\n<div style=\"height:44px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-a89b3969 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/www.edenred.es\/en\/ticket-transporte\/\" style=\"background-color:#f72717\">I want Edenred Mobility in my company!<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:44px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Case study: Maria and her new sustainable journey<\/h2>\n\n\n\n<p>Maria works for a consultancy firm in Madrid. Until recently, she drove 40 minutes to the office every day. Between petrol, parking and the stress of traffic, she was exhausted.&nbsp;<\/p>\n\n\n\n<p>Her company implemented Edenred Mobility. Maria now uses the metro and takes less time, reads on the way and, thanks to the Transport Ticket, <strong>saves more than 400<\/strong><strong>\u202f<\/strong><strong>\u20ac per year<\/strong>. The best thing: you know you are reducing your carbon footprint while gaining quality of life.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Sustainable mobility plan in your company with the Transport Ticket<\/h2>\n\n\n\n<p>Sustainable mobility is one of the greatest urban challenges of our time, but also one of the most important challenges of the 21st century. <strong>great opportunity to transform the way we live and work.<\/strong>&nbsp;<\/p>\n\n\n\n<p>Companies that rely on solutions such as <strong>Edenred Mobility<\/strong> not only take care of the planet, but also of their staff. Because boosting public transport is not only an ecological issue, but also a clear sign of <strong>responsible leadership<\/strong>.&nbsp;<\/p>\n\n\n\n<p><strong><em>Is your company ready to move towards a more sustainable future?<\/em><\/strong>&nbsp;<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Cada d\u00eda, millones de personas en Espa\u00f1a se desplazan desde sus hogares hasta sus lugares de trabajo. La mayor\u00eda lo hace en coche privado, contribuyendo al tr\u00e1fico, la contaminaci\u00f3n y el estr\u00e9s urbano.&nbsp;&nbsp; En este contexto, la movilidad sostenible ya no es una opci\u00f3n: es una necesidad. Y las empresas tienen un papel protagonista en [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":40101,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[205,1],"tags":[],"class_list":["post-40097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-herramientas-rrhh","category-sin-categorizar"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>C\u00f3mo fomentar la movilidad sostenible en tu empresa - Edenred<\/title>\n<meta name=\"description\" content=\"Descubre estrategias efectivas para fomentar la movilidad sostenible en tu empresa y contribuir a un futuro urbano m\u00e1s limpio y eficiente. 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